Google Ads
What is PPC and how can it help my business?A brief overview of how PPC works as well as the benefits it can provide to your business.
When I search myself on Google, my ads don't appear. Why is this?If you search for your business on Google and don’t see your ad, don’t worry!
What does Dieselmatic consider a Conversion?We define a "conversion" as the completion of a specific action by a user. This action can be...
What is the cost of conversion? What is the industry standard for the cost of conversion?The cost of conversion, often represented as Cost/Conv, is a metric that calculates the average cost incurred...
What are keywords / negative keywords?Keywords are specific words or phrases strategically chosen for inclusion in advertising campaigns to prompt the display of relevant ads.
What was my ad spend last month?
What is CPC/CPA in google ads and what affects this number?
Can I pause and un-pause my Google ads, or will this affect my Google ranking?Yes — you can pause and restart your Google Ads campaigns. But doing it too often, or without a clear strategy, can hurt your results...
How can I see how much my Google Ads account will be charged this month?
How can I verify my ads account?
How can I check the location of the campaigns?
How can I check my campaign’s schedule?
What are Google recommendations? Should I follow them?Google Ads recommendations can boost performance but aren’t always tailored to your business.
How can we target our location? Is there a possibility to target the exact address/ truck stop?We use Google Ads to target nearby drivers and fleets, making sure your shop shows up when they need help fast.
Why do I get multiple charges from Google every month instead of just one payment?How Google Ads Automatic Payments Work (and What You Need to Know)
What to expect from your first 3 months of Google adsTimeline of Google ads from the creation, learning phase and ongoing optimization.
Google Ads Optimization PhaseWhat happens in the first few months with Google Ads