When it comes to content marketing and helping your business gain traction online, one of the heavy-duty pieces you don’t want to skip on is your SEO.
The easiest way to describe SEO (search engine optimization, by the way) is to think of it as building a relationship between your business and the internet.
While we handle your SEO behind the scenes, take a look at this “good-to-have in your back pocket” information. Especially if you have questions about your site’s performance and visibility.
Google Analytics & Search Console
We get you set up with essential tools that track your website traffic, search performance, and technical issues. Think of it as keeping a finger on the pulse of what’s happening with your website.
Sitemap Submission
As a mechanic, you need to know that the pushrod goes from the brake chamber to the slack adjuster, and then controls the rest of your brakes. For search engines, they need to know your homepage connects to your services, which connect to each service. Sitemaps tell search engines how to look at (we call this crawling) your website. Structured data helps search engines understand your content. And with understanding comes improvement in your search rankings.
Technical Website Optimization
Slow website? No thanks! Bad visuals on your phone? Yikes! Technical optimization is about making it easier for your customers to contact you.
Indexing Monitoring
You keep an eye on PM schedules on track, and we keep an eye on which pages are being tracked by search engines.
SEMrush Manual Keyword Position Tracking
Keywords are the words that your business needs to connect with search engines and your customers. We track and identify growth opportunities and constantly reassess to ensure your business is always hitting the right spots.
Google Business Profile (GBP) Management
Do you want local customers? You need to keep your Google Business Profile up to date.
Alright, that’s our SEO crash course. It plays a big part in supporting and growing your online presence.